Brand: W7
W7 Cool Down 40 Coolest Shades Pressed Pigments
R585.00
A versatile palette of 40 richly pigmented cool-toned powders in matte, satin-matte and shimmer finishes.
Product Description+
A versatile palette of 40 richly pigmented cool-toned powders in matte, satin-matte and shimmer finishes. From frosty ivories and soft taupes to steel blues and deep charcoals, these multi-use pigments work on eyes, cheeks and lips to create anything from subtle daytime looks to striking evening styles.
How to Use+
- Prime Base:Apply eye primer or a dab of concealer for even adhesion.
- Select Shade:Use a flat brush or sponge tip to pick up your chosen pigment.
- Apply & Build:Tap onto eyelids, cheeks or lips, layering for desired intensity.
- Blend Edges:Soften lines with a clean blending brush for a seamless finish.
- Set & Seal:Finish with a light mist of setting spray or a dusting of translucent powder.
Ingredient Benefits+
Mica – Delivers luminosity and smooth glide
Silica – Controls oil and enhances blendability
Magnesium Stearate – Boosts adhesion and longevity
Full Ingredients List+
Talc, Mica, Magnesium Stearate, Zinc Stearate, Dimethicone, Silica, Caprylic/Capric Triglyceride, Ethylhexyl Palmitate, Triethylhexanoin, Tocopheryl Acetate (Vitamin E), [+/– CI 77891 (Titanium Dioxide), CI 77491, CI 77492, CI 77499 (Iron Oxides), CI 77007 (Ultramarines), CI 42090 (Blue 1 Lake), CI 19140 (Yellow 5 Lake), CI 15850 (Red 7 Lake), CI 45410 (Red 27 Lake)].
Features & Benefits+
- Intense Color Payoff: High-impact pigments deliver vivid payoff in one swipe
- Smooth, Blendable Texture: Velvety formula layers seamlessly for gradient effects
- Multi-Function Palette: Ideal for eyeshadow, contour, highlight and lip topper
- Long-Wear Formula: Adheres for up to 8 hours without creasing or fading
- Travel-Ready Design: Slim case with mirror and dual-ended applicator for on-the-go use
Sustainability+
- Cruelty-Free
- Recyclable packaging
- Vegan-friendly formulations
Strength+
N/A
Product Highlights+
- 40 cool-toned shades offering matte, satin-matte, and shimmer finishes for versatile makeup looks
- Richly pigmented powders deliver buildable color payoff across eyes, cheeks, and lips
- Combination of frosty ivories, soft taupes, steel blues, and deep charcoals for day-to-night looks
- Multi-use formula allows seamless transitions between subtle daytime and striking evening styles
- Compact palette design enables on-the-go versatility and effortless creativity
Size+
Size: 40 x 0.95g
Size Type
Metric
Size System
Standard
Dimensions
12cm × 5cm × 15cm


