JOICO Blonde Life Brightening Shampoo 50ml

Our extraordinary Brightening Shampoo, free-from SLE/SLES Sulfates produces a luscious lather that lifts away dirt and oil. After a good rinse, your comb will slide smoothly and easily through soft, damp, clean-as-a-whistle strands.

Featured Benefits:

- Gently cleanses with rich lather
- Free of SLS/SLES Sulfates*
- Added softness and smoothness
- Keeps blondes bright
- Certified PETA Global Animal Test–Free

How to use:

- Apply to wet hair. Work into a rich lather.
- Rinse and repeat if necessary.